Using our conversations and her style board, I put together three logo & branding concepts for us to play with… We pretty much nailed it out of the gate– and she loved everything about one of the concepts. Had she not, we would have edited/modified the concepts until love was found. Sometimes a client likes the colors of one concept, the layout of another, and the fonts of another… we make it work.

Time for the test site! Using our new brand and style PLUS the details from our many emails, I built out a fully functional test site for us to play with… If a client has content ready to go at this point, I ask that they send it over before I start this phase. No content? No problem. I use sample content & stock photography to get our test site up and running so that we can make sure we get the look AND functionality just right. Once the test site was up, we went over everything and made sure it looked and worked just as it should. In this case, we added on pages as needed and tweaked the mobile layout a bit.

Time for the content! At this stage, I added the content to the main pages and the first few blog posts to get us started. *Some clients may not have content yet– for those projects, I’ll install their site with sample content for them to edit when ready.*

After we got our initial content up, we went over everything on last time and made any necessary edits/adjustments. I received final approval from the client, and we were ready to move everything to her hosting account.

Once I received final approval, I emailed Britt her installation checklist. This covered the final invoice for the project, logins for her server, social media connections, and info for any other services that we were integrating (google analytics, payment processing, etc.).

Everything was installed on her server & prepared for launch! Once a client is ready to launch their new site, it’s simple click of a button TO GO LIVE.

At the time of install, I provide all of my clients a custom Getting Started Guide via Dropbox. This guide covers logins, system information, plugins, and deliverables (such as logo packages and custom graphics). Best part? It also has all of my how to docs & videos to help them learn how to manage, edit, and update their new website. I’ve also got some great resources to show them how to use other popular business tools to help grow & thrive.